5 Tips for Winning Over Asia Business Audiences

5 Tips for Winning Over Asia Business Audiences

One of the business leadership skills that is most difficult for Western executives to master in Asia is the art of cross-cultural communication. In Asia’s high context cultures, where mutual trust and understanding are the essential pre-requisites to building successful[...]..
Chinese Trade Fair Survival Kit: Part 2

Chinese Trade Fair Survival Kit: Part 2

As mentioned in Part 1 (below) of Chinese Trade Fair Survival Kit, attending trade fairs can be a great first step if you want to make direct personal contacts, identify suppliers, and find out the ‘ins and outs’ of doing[...]..
Chinese Trade Fair Survival Kit: Part 1

Chinese Trade Fair Survival Kit: Part 1

If you want to make direct personal contacts, identify suppliers, and find out the ‘ins and outs’ of doing business in China, attending trade fairs can be a great first step. However, it is important to bear some points in[...]..