5 Tips For Successful East-West Educational Exchanges

5 Tips For Successful East-West Educational Exchanges

The number of Chinese students attending UK and US schools and colleges has risen dramatically over the past few years. Prestigious Western universities and schools have also formed strong partnerships with Chinese institutions, providing a platform for more and more[...]..
When East Meets West, What’s Your PR Strategy?

When East Meets West, What’s Your PR Strategy?

Trust is the cornerstone of doing East-West business and public relations or PR is one of the most powerful tools to build and maintain trust required to do business between East and West. PR helps businesses to identify and understand[...]..